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How Native Video Sparks a Sharing Sensation [Video]
In an overly cluttered online space, content discovery is dependent on the ability to reach an audience in the most natural and relevant way. But how do brands effectively do that? One of the most...
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What Impacts Online Video Viewability? [Video]
“Viewability” is the hottest buzzword in advertising right now. As investments in digital advertising increase, so do viewability concerns. There’s one question on the mind of every marketer: are my...
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How Can Advertisers Combat the “Ad Blocking Culture?” [Video]
If there’s such thing as an absolute truth in the advertising world, it’s this: ad blockers are the result of bad advertising. But with ad blocking software labeled “the Napster of the advertising...
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Getting in the Holiday Spirit [Video]
Here at ViralGains, we’re constantly thinking of ways to build team spirit while having a little bit of fun in the process. Thanks to our “1st Annual VG Holiday Ugly Sweater Contest,” the work day gave...
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What Drives People to Share Online Video? [Video]
The Internet and the concept of multitasking has empowered all of us to accomplish more in a shorter period of time. As consumers and learners and explorers, we cherish this ability to have the entire...
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ViralGains Names Tod Loofbourrow as CEO
Former iRobot President and MIT Entrepreneur in Residence with deep digital business and technology expertise set to position ViralGains for rapid growth in evolving market ViralGains, the...
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“Fun Working” Isn’t a Paradox [Video]
Some companies believe that “fun” and “working” don’t belong in the same sentence. ViralGains isn’t one of those companies. Our philosophy is that our profession is our passion, so we walk into the...
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Can Twitter Be a New Digital Media Powerhouse? [Video]
Attention, advertisers! Get ready, because you’re about to see a lot more video on Twitter. But, you and I both know that you’re always preparing for the next big idea, the next big thing. Different...
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ViralGains Clients Marry Content and Distribution to Win Three Digital Oscars
Annual MITX Awards Show Celebrates the Intersecting Greatness of New England’s Tech, Creative, and Marketing Communities BOSTON, May 15, 2015 – Three visionary online video advertising campaigns top...
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MITX Announces the 2015 Future Leaders Group
Final Eight Poised to Make an Impact on New England’s Technology & Innovation Community Boston (Business Wire) — Today, the Massachusetts Innovation and Technology Exchange (MITX), the premier...
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ViralGains and the AdTech Landscape
Last week, ViralGains had the honor of being featured in Boston’s first-ever LUMAscape. There are over 60 companies actively involved in defining and advancing the adtech ecosystem. ViralGains is...
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ViralGains Releases Profiling Suite
Platform enhancements provide deep viewer insights across YouTube, Facebook, Instagram, and the Open Web BOSTON, MA, September 16, 2015, — ViralGains, the leading video ad engagement platform, today...
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ViralGains Captures “In Moment” Consumer Sentiment within Video Distribution
Advertisers can now measure, understand, and improve the impact of digital video campaigns with Customer Sentiment measurement BOSTON, MA, October 27, 2015 — ViralGains, the leading video ad engagement...
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